Fun Fashion with PONO
Hello guys! It’s a good Tuesday today as we are going to feature another guest post from this blog’s reader.
Today’s featured article showcases a new and pieces of jewelry for various fashionistas.
Here’s the article:
As company, PONO favors style over trends, boldness over blandness. Taking classic designs inspired by vintage costume jewelry, but removing all things garish, PONO’s pieces are sexy and ready to go with just about any outfit, whether for a day at home or night out about. You might spot PONO on a trendy fashionista, or see it around Wall Street among businesswomen toting their briefcases. Either way, we make one-of-a-kind pieces that are classics with a twist; we use traditional forms to meet modern aesthetic demands.
Quality and ethics go hand in hand with our production model, using cow horn and luscious resins in Italian factories adhering to strict environmental regulations.
In the past five years, the demand and attention given to the brand has skyrocketed. So far this year, we’ve been featured in Cosmo, O Magazine, Teen Vogue, Harper’s Bazaar, Essence, amongst many others. Our pieces have been seen in such movies like “The Devil Wears Prada” and “27 Dresses” and PONO will be appearing all over shows like “Gossip Girl” and “The L Word” in the Fall. Furthermore, we’ve been receiving a steady line of celebrity customers that include the likes of Julianne Moore, Paris Hilton, Beyonce, and Hilary Swank.
With all of this positive attention coming our way, we’ve decided to turn our good fortune into even more positivity by initiating our “Give Love, Practice Peace” campaign. The idea is simple: we pick a charity we admire, design a line of bangles to represent their cause, and then donate a percentage of the sales to the group. So far we have developed three collections to benefit the following groups: The Climate Project, Give a Girl a Chance, and the Natural Resources Defense Council.
What’s especially exciting about this project is that it has spurred our first foray into ecommerce. While PONO is currently sold in over 300 stores across the world, from boutiques to department stores, we have long desired to exercise control over pricing and helping our customers. Now, with our Give Love, Practice Peace eBay store, we are able to do that exactly that. Please visit it at: http://stores.ebay.com/PONO-Accessories.
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